From Garden to Market" course equips entrepreneurs with knowledge and skills to turn their herbal passions into sustainable businesses. Participants will:
- Explore herbal medicine's history, cultural significance, and sustainability
- Understand market trends, consumer demographics, and regulatory frameworks
- Learn sustainable cultivation practices and responsible herb selection
- Develop robust business models, branding, marketing, and distribution strategies
- Foster strong relationships with consumers and the community
By the end of the course, participants will have a solid foundation in both the art and science of herbal medicine, preparing them for a successful entrepreneurial journey in the herbal industry.